Remember that stunt
CloudMine pulled a couple of weeks back, sticking its logo to the water tower atop its 8th and Callowhill building? The only way those guys were able to pull that off was by sticking it on.
LTL Prints delivers durable materials in an evanescent world. A startup itself, the Old City based printing company is quietly responsible for supporting entrepreneurs and consumers alike, from massive peel and stick wall logos, to small but chic name badges for conferences, to wall wrapping murals. LTL's (Larger Than Life) prints are created on a highly durable fabric, using a special adhesive that makes repeated removal and hanging easy.
LTL is a
Ben Franklin Technology Partners of Southeastern PA success story. Launched in December 2008 out of
Indy Hall, LTL originally received $75,000 in convertible debt, which was paid back early, according to LTL co-founder Kendall Schoenrock, who launched the company with Carsten Petzold. The internationally recognized LTL even offers a massive peel and stick portrait of
Benjamin Franklin (derived from the hundred dollar bill) suitable for dorm walls.
LTL operates out of a basement at Front and Market Streets, where a giant printer spits out graphics up to 15 hours every day. "We're swamped," says Schoenrock, who employs a total of 15 with 12 staffers in Philadelphia. LTL's website ships worldwide, with prices ranging from $15 to $165, depending on size (up to 7 feet wide).
The logos that adorn the walls of national, international and local luminaries like CloudMine, Leadnomics and DuckDuckGo give LTL business cred, but consumers can also order six color murals of flowers, sea life, maps, goofy graphics or upload their own images to the crowdsourced catalog. LTL offers a partnership program for individuals to open their own online shop. The company does orders, payment and shipping, and partners receive a 15% commission on uploaded images sold through LTL.
Schoenrock says his company's recently launched spin-off business,
Artsy Canvas, came from an identified need for gallery inspired canvas prints, with more of a fine arts focus. On offer are reproductions of Degas, Cezanne, and Manet. Take that, Barnes Foundation.
Source: Kendall Schoenrock, LTL Prints
Writer: Sue Spolan