Target, the chain juggernaut, will open two smaller urban stores in Center City.
The two stores will be what the company calls a “flexible format Target,” which has a smaller footprint than a typical Target store and looks to fit into the (mostly urban) neighborhoods in which they are located.
Metro Commercial Real Estate Inc. recently brokered the deals for the new Target stores in Center City. Tom Londres and Steve Niggeman, both principals at Metro Commercial, represented Target in the transactions.
While the two locations, one at 1900 Chestnut Street (about 23,000 sq. ft.) and the other at 1112 Chestnut (about 22,000 sq. ft.), represent smaller versions of the traditional Target store format, Target representatives told Metro Commercial that “guests can walk into a Target store of any shape or size and find great merchandise, helpful team members, clean, bright aisles and incredible value.”
Target had initially called these smaller-format stores City Target and Target Express, but now the company plans to simply call them Target and re-brand existing ones.
Original source: Chain Store Age
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