Consumers initially seem to be taking to Philadelphia Media Network's $99 bundled tablet and digital subscription offer , according to News & Tech.
Just weeks after Philadelphia Media Network put its faith in an Android tablet device to help it flex its digital marketing muscle, the publisher said the initiative is gaining traction.
"It's performing well within our expectations," Yoni Greenbaum, PMN's vice president and general manager, digital, told News & Tech.
Source: News & Tech
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