?Last year's fest was a bit of a disaster, but organizers have learned from those missteps and hope to mount a more successful -- and tasty -- event in September.
Xfinity Live! will host the second-ever Philadelphia Cheesesteak Festival on Saturday, September 17 from 1 p.m. to 5 p.m. Tickets will go on sale Tuesday, July 12 via the official festival website.
This year, the number of tickets is limited to just 5,000 total — down significantly from 2015’s event, which sold 20,000 passes and overwhelmed promoters and workers alike. Now, with fewer guests and guidance from Xfinity Live!, organizers hope some of last year’s issues will be alleviated.
At 2015’s festival, folks complained of high drink pricing, too few samples, and long lines, among other issues. According to a release, drink pricing will be “more reasonable” for 2016, and volunteers will be supplied to vendors in an attempt to keep things moving more smoothly.
“This year we are addressing all of the operational aspects to maximize the value of the event for paying customers,” said organizer Kevin Baxter of the festival. “We listened to the public and our vendors and took their suggestions in planning for this year.”
Original source: Philly.com
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