design : Innovation + Job News

They might not reinvent the light bulb, but with any luck, they’ll cost less to use.

The Opportunity Research Fund of the Greater Philadelphia Innovation Cluster announced $1,327,253 in grants to seven research projects on Monday, all aimed at improving energy efficiency at the Philadelphia Navy Yard-based cluster.

The grants, which ranged between $100,000-$250,000 and were announced in a news release, "support research, development, demonstration and deployment of technologies, policies, business models and training programs that advance GPIC goals." GPIC is one of the nation’s three energy hubs working toward reducing American energy use in buildings by 50 percent and stimulate private investment and job creation in our region and beyond.

"The selected projects reflect the priorities and areas of need for GPIC where additional research will contribute significantly toward meeting GPIC goals and spurring innovation," says Henry Foley, executive director of GPIC and VP for research at Penn State University.

GPIC’s 24 member institutions were eligible to apply, but had to partner with a non-member on their proposals. Ben Franklin Technology Partners of Southeastern Pennsylvania managed the proposal review process. The funded projects include:

- Integrated Lighting Controls with Hybrid Connectivity for Energy Efficiency and Easy Retrofit, $200,573: Penn State University and Phillips Research North America

- Beta Testing, Validation and Manufacturing of Low Cost Next Generation HVAC Energy Efficiency and Smart Grid Retrofits for Commercial and Residential Applications, $146,692: Penn State University Center for High Performance Buildings and Pace Controls

- Demonstration of Modelica-Based Tool Chain for Rapid Prototyping and Evaluation of Integrated Business Controls, $233,000: Purdue University and Lawrence Berkeley National Laboratory

- The Sustainability Workshop, $200,000: Drexel University, Penn State University, Princeton Plasma Physics Laboratory

- Electro Chronic Glazing for Improved Performance of Commercial Buildings,$200,000: Penn State University and Sage Electronics

- Navy Yard Operations Center: An Innovative Energy Management, Workforce Development and Education Opportunity for Greater Philadelphia, $161,487: Drexel University, Penn State University, Philadelphia Industrial Development Corporation, University of Pennsylvania, and Viridity Energy

- Construct Baseline Commercial Building Envelope to Evaluate Energy Retrofit Strategies, $185,501: Bayer MaterialScience and Oak Ridge National Laboratory

Source: Christine Knapp, GPIC
Writer: Joe Petrucci

You’ve more than likely come close to sideswiping a cyclist sporting a messenger bag with your car. You better pray that’s a R.E.Load product at stake. Operating out of a small boutique on 2nd Street in Northern Liberties, the Philadelphia company and its staff stand much larger and tougher than meets the eye. While growth has been slow, according to co-owner Roland Burns, R.E.Load continues to try new methods to stay afloat. "We discovered that, due to the nature of our production methods and materials, increases in volume didn't necessarily result in that much more of a bottom line, and it made us miserable."

The company prides itself on durable products that that honor self-expression, and an underlying business integrity rooted in humble beginnings. Roland Burns and Eleanor “Ellie” Lum, the ‘R’ and ‘E’ in R.E.Load, began the business while working full-time as bike couriers in Philadelphia, creating custom bags for friends and co-workers on the side.

“We're doing our part to inspire a resurgence of manufacturing within Philadelphia,” co-founder and materials engineer Roland Burns says. The company has grown from producing a few prototypes to creating an internationally marketed product.

“We're very lucky. Our bags are pretty recognizable, and in a lot of cases, when somebody has a really custom bag, other people will approach them to talk about it,” Burns says. Lucky is one way to describe it. With distributors in Austin, Los Angeles, Chicago, Japan and several European nations, lucky seems awfully generous.
 
R.E.Load has made a name for itself in a largely cycling-friendly demographic. The company is comprised of a dedicated group of six staff members who produce all merchandise in-house.
 
The recession has posed challenges for the small company. “One of the main things we face is the rising cost of material,” Burns says, adding that he’s seen a steady decrease in the availability of US-made material. Rather than sacrificing quality for quantity, the company is now aiming for plainer designs.
 
New product lines have less focus on originality and limited edition bags. “I'd like to think that we give people a chance to express themselves in a way that they might not have previously considered,” Burns says.

Source: Roland Burns, R.E.Load Bags
Writer: Michael Murphy

What do you know? There's a new way to make money based on your particular set of skills and talents. It's called Skillshare. Launched in Philadelphia last month with national headquarters in New York City, Skillshare allows anyone to teach anything and get paid for it. Brendan Lowry has been in charge of launching the program in Philadelphia. "Every city is a university, all the restaurants and cafes are classrooms, and our neighbors are our greatest teachers," says Lowry, whose title is Special Operations.

Here's how it works: Say you are really good at knitting. Sure, you could sell your stuff on Etsy. But with Skillshare, you can also hold knitting class at a location of your choice. Set your own price per student, and get paid through PayPal. Skillshare deducts 15 percent of every ticket sold.

Skillshare, on a mission to democratize and redefine education, launched in New York in May of this year, and is now operating in Philadelphia and San Francisco, with hopes for setting up in cities across the US. Each city needs to be unlocked by popular vote. When the vote count surpasses 500, a team is created to get the word out. "We've targeted the tech community. It's one of the first industries we tapped into, but we don't want to fall exclusively in that category," says Lowry, who says right now there are over a hundred classes on offer in the Philadelphia area, ranging from The Art of the Cold Call to Beer 101. Teachers post credentials and a feedback process is designed to ensure a quality learning experience (full disclosure: I am teaching Communications for Startups on Sept. 20).

"Our marketing budget is literally zero dollars," says Lowry, who has done outreach through social media and word of mouth. There is also a newly created, limited time $1,000 scholarship fund which encourages more people to take classes in Philly and SF. Skillshare is set to launch next in Boston, Washington DC and New Orleans.

Source: Brendan Lowry, Skillshare
Writer: Sue Spolan

Giant koi swimming up 13th Street? Believe it. The Favela Painters are coming to Philadelphia. In mid-September, Jeroen Koolhaas and Dre Urhahn, better known as the team Haas&Hahn, arrive here for a major public art project that spans three Philadelphia neighborhoods, trains countless new artists and brings a bit of Brazil to the city.

Favela is the term used for the slums of Rio de Janiero, lawless places ruled by criminal syndicates. Over the past five years, Haas&Hahn have transformed the walls and streets of these mountainside neighborhoods that loom over downtown Rio. Outrageous color and imagery, visible from all parts of the city, have transformed trash strewn chaotic areas into internationally renowned public art galleries.

Now the Favela Painters are set to transform Philadelphia, and the location of their work will be in some pretty high profile places: the 13th Street corridor owned by Goldman Properties in Center City; in North Philadelphia at Lehigh and Germantown Avenues, near The Village of Arts and Humanities (where Haas&Hahn will reside during the project); and in Manayunk, on old industrial buildings facing Interstate 76.

Funding, which is budgeted at just under $500,000 for the three-part project, comes from The Knight Foundation, The U.S. Department of Commerce, Goldman Properties and The Manayunk Development Corporation.

The teams that will work on the project will be trained by the Haas&Hahn guild. "People who don't have a lot of opportunities will be able to work with international artists," says Golden, who describes the artists' philosophy as a model for passing knowledge on. "What's the test of a good project? The shifting perspectives of people who made the art and people who live with it."

This will be the first permanent U.S. project for Haas&Hahn, who also created an installation for Art Basel Miami in 2010. Jane Golden, Executive Director of the Mural Arts Program in Philadelphia, met the Favela painters through hip hop art consultant Todd Bressi, who brought Haas&Hahn to Miami. Bressi is a lecturer at The University of Pennsylvania and also worked on the Philadelphia Airport Gateway Project.

Golden says Haas&Hahn are on MAP's dream list of artists. "We're philosophically aligned. They're colorists with a background in architecture," says Golden. Kickoff is September 27 with a welcome reception. The entire project is set to last 18 months, including training and pop-up studios throughout the city. At its conclusion, a major exhibition is planned, which will also span Philadelphia and is slated for late 2013 to early 2014.

Source: Jane Golden, Philadelphia Mural Arts Program
Writer: Sue Spolan

The Philadelphia Mural Arts Program is once again reinventing itself, this time through its special muraLAB initiative and with Breadboard, the hybrid program out of the University City Science Center that explores intersections between contemporary art, design, science and technology.

The partnership has formed a joint artist residency and exhibition opportunity that explores the intersection of muralism and technology. Last week the groups announced a request for proposals to established and emerging artists--or interdisciplinary teams of two--with priority given to those having a strong Philadelphia connection. Four selected artists or artist teams will be given access to NextFab Studio's high tech fabrication equipment and staff from November through March, 2012 to produce public art project concepts and models ad prototypes for exhibition in April and May at Breadboard's Esther Klein Gallery. Projects will also be considered for full-scale public art projects produce by Mural Arts in 2013.

Artists and teams will earn a stipend of $2,000 and a $500 credit toward workshop and machine time fees and staff consultations. Deadline for submissions is 4 p.m. on Monday, Oct. 3.

There are two upcoming open houses at NextFab for interested artists--not mandatory but definitely encouraged--on Wednesday, Aug. 31 (5-7:30 p.m.) and Saturday, Sept. 10 (1-3:30 p.m.). RSVP here.

Source: David Clayton, Breadboard
Writer: Joe Petrucci

Massive construction projects need a specialized kind of management to avoid pitfalls, and that's where Talson Solutions steps in. "For most of our clients, construction is not their business. When we work for a hospital, health care is their business, not building a new hospital." Ditto other massive undertakings like Citizens Bank Park, the Comcast building and the Panama Canal, just a few of Philadelphia based Talson Solutions' clients.

Robert Bright, President of Talson, sees these multimillion dollar efforts as jigsaw puzzles. With nearly 20 years experience in construction litigation and management prior to founding Talson, Bright found an opportunity to build a business overseeing projects at risk. Talson has grown 371 percent in the past five years, according to Bright, and doubled its staff, now employing 12 people at its Old City headquarters.

Leading up to Talson, Bright spent seven years as an expert witness in construction litigation for Price Waterhouse and a dozen years working for Exxon, building large capital projects around the world. "Exxon does it well. They might spend 15 to 20 billion dollars on a capital project. I enjoy that. One might say I have an owner's perspective. It's a different mentality than a contractor. With these types of construction projects, there's a way of doing it right, to identify and anticipate risk." Bright says his strength is letting people know where concerns may lie, whether it is in the design, the quality of materials, or leadership. "We identify the missing pieces, support that effort, and drill down from there."

Talson's largest project right now is auditing the $7 billion expansion of the Panama Canal, but Bright stresses that every project, no matter what the cost, represents risk. Because of Talson's involvement in the Canal project, Bright is likely going to open a satellite office in Panama, and is also considering expansion to New York as well.

Talson just celebrated its 10th anniversary this June. Bright reflects on the past decade, during which his two children, for whom the company is named, grew proud of their father's legacy. Bright's daughter, Taylor, is a rising star in her own right, a promising singer/songwriter who recently toured the US as the star of the musical Annie.

Source: Robert Bright, Talson Solutions
Writer: Sue Spolan

Fashion is freckled. Sage, that is. In a few quiet years, a Philadelphia company called Freckled Sage has grown into an international exporter of colorful handbags, aprons and table coverings made of oilcloth.

"It appeals to a wide audience," says Anna Marino, who founded and operates the company from a studio in a Kensington warehouse. "Thirteen year-olds love the bright colors. Twenty somethings think it's retro, and baby boomers get nostalgic."

Oilcloth is a traditionally heavy cotton or linen cloth with a semi-waterproof, linseed oil coating, often used for brightly printed kitchen tablecloths. All of Marino's products are made in Philadelphia. She also keeps an office in her Wynnewood home, where the business got started, but she spends the bulk of her time at the studio, and is now seeking a larger space where she can combine the two.

Marino also started the spinoff company Oilcloth By The Yard to sell bolts of the shiny fabric and says she is now the largest supplier of oilcloth in the country. "There's not too many people that manufacture oilcloth products. I went directly to the source and lucked out. The company was looking for someone to represent them."

Marino funded the startup entirely from her own savings, and says her success is due to reinvestment of profit right back into the business. While Freckled Sage products are not known here in the Delaware Valley, Marino ships worldwide, and reports that her biggest exports are to Japan and Switzerland. She estimates she exported between 5,000-8,000 yards of fabric in her latest shipment to Japan alone.

Marino travels throughout the year to trade shows in Texas, California, Nevada and New York. She buys the fabric from a manufacturer in Mexico that's been making the same patterns since 1952, giving them that mid-century look.

Her first products sold to friends and neighbors at the Jersey shore "and it never stopped. It snowballed into something," says Marino, who kept up with demand by creating over two dozen items, many of which are for sale to consumers on Etsy.

She still sells her products at the Ocean City Farmers Market every Wednesday. You can purchase Freckled Sage locally at the newly opened Lodge 215 in Northern Liberties, as well as Kitchenette in Center City.

Source: Anna Martino
Writer: Sue Spolan

The thing that surprised Eric Smith the most about the first annual Philadelphia Geek Awards wasn't the guy who accepted his honor in a fox head costume. It wasn't the sold out crowd of over 400 who packed the Academy of Natural Sciences auditorium last Friday night. It was the negative feedback from folks who were upset by who was left out. "It shows that people were invested and care about what we're doing," Smith reflected after a good night's sleep. "It was supposed to be something mostly for fun, but it got a lot more serious." In the two weeks leading up to the Awards, Smith says press coverage blew up, and tickets disappeared.

The Geek Awards, the brainchild of Smith, Tim Quirino and Michelangelo Ilagan, who make up the staff of Geekadelphia ("A Guide to Everything Geek in the City of Brotherly Love"), were by all measures a total success. Sponsored by a host of local organizations including The Academy of Natural Sciences, who provided the venue free of charge, along with Drink Philly and National Mechanics who donated food and beverages, the event celebrated dozens of the city's technological finest, with just under twenty categories, from Best New Blog (a tie between DrinkPhilly and Naked Philly; the latter wore the fox head) to Outstanding Achievement in Fashion & Lifestyle, which is not the first attribute that comes to mind in the geek world, but Philly happens to have some very hip and good looking techies. Cadence Wrist Watch Company, home of the 4-bit, 4:20 and Wrist Rocket models, won that title.

"It was always something Tim and I wanted to do," says Smith of the awards. "We have all these great awards in Philly, but nothing for geeks." Let's just say that PriceWaterhouseCoopers did not oversee the process. Smith and cohorts at Geekadelphia designed the ceremony and chose categories, nominees and winners (with a little help from friends like Alex Hillman of Indy Hall). Next year the Geek Awards will be even more inclusive and probably a lot more serious, with spots for scientists, web developers and programmers.

Following his moment in the spotlight and cheering crowds, Smith returns to his day job at the Philadelphia based Quirk Books, which turns out bestsellers including Pride and Prejudice and Zombies and Miss Peregrine's Home for Peculiar Children, as well as the aptly titled Geeky Dreamboats.

Source: Eric Smith, Philadelphia Geek Awards
Writer: Sue Spolan

Sensual marketing. Two words you probably haven't heard together, unless you've been speaking to Eligio Sgaramella, the president, CEO and founder of Iperdesign. The interactive agency has just moved to Philadelphia, and maintains offices in Rome, Italy.

While Iperdesign has always had a U.S. presence, first in New York and then in South Jersey, the move to 16th and Spruce is a big one and a signal that the company continues to grow. "A lot of our clients are in the Philadelphia area. There's more opportunity in terms of networking and exposure," says Sgaramella.

Taking up residence in a former ad agency office, in fact the home of the first minority owned agency in the country, Iperdesign (pronounced "EE-per-design") defines itself as a branding web and mobile agency, divided into brand communications, identity and interaction. Originally bringing about $60,000 in billing, Iperdesign has grown into a company with a half million dollars in annual gross, with seven employees in Philadelphia and the same number in the Rome office.

Iperdesign believes in sense-appeal branding, engaging all five senses in the sales experience. For example, Iperdesign filled a spa with the scent of Sorrento lemons. "As soon as you enter the spa, you smell that, and it's very nice," says Sgaramella. "People remember that experience."

The fastest growing area of Iperdesign's business continues to be mobile apps, and it's what kept the agency profitable during the past few years while other big firms were shrinking. One of Iperdesign's biggest clients is Dale Carnegie Training. Just a month after the iPhone came out, Iperdesign developed the company's first mobile app. Hard to believe now, but eight years ago, says Sgaramella, it was a risky thing to do. "They were going through a period of rejuvenating their brand, so we suggested translating their content to a digital product." Two weeks after launch, the Carnegie mobile app held the number one position in the business category, and brought more clients to the agency.

Iperdesign also counts International House Philadelphia as well as Ernst & Young as clients, among a dozen others. Sgaramella credits the distinctive European look and design of his firm's products, which are treated to "across the pond brainstorming."

Source: Eligio Sgaramella, Iperdesign
Writer: Sue Spolan

Riding a bike to national recognition, a team of University of Pennsylvania mechanical engineering students created a revolutionary cycle design that propels far more than the rider. Geoff Johnson, Evan Dvorak, Lucas Hartman, Katie Savarise, and Katie Rohacz teamed up on the design and fabrication of The Alpha Bike, which is now getting coast-to-coast attention.

"Bikes have not changed much in the last 150 years," says Dvorak, who explains that Alpha allows the rider to literally flip a switch between freewheel and fixie style, which he compares to driving an automatic versus manual transmission car.

Alpha Bike is elegant. There are no external cables, brakes or hardware. Smooth surfaces were either milled or printed, and it is mindbending technology that allows stainless steel parts and plastic handlebars to emerge from a 3D printer. The seamless result came from thousands of hours of work. Dvorak estimates that the team spent, at minimum, 700 hours each over the course of their senior year, all while pulling full courseloads of up to six classes.

The 28 pound bike incorporates an electronic system similar to that of a hybrid car, with a dynamo, capacitors, an internal drive train, and the option to add even more bells and whistles such as an accelerometer. "We got our inspiration from Apple's design philosophy," says Dvorak, who describes the computer maker's products as almost magical. "The technology is completely hidden." Alpha's elegant and simple profile belies the complexity of the design.

The team estimates cost of the materials at between $15,000-$20,000, with much donated or purchased at a greatly reduced cost. Johnson, who calls this a concept bike, is not interested in selling the Alpha, but estimates the final tab for parts and labor at somewhere around $50,000.

The Alpha team received an initial budget of $1,500 from the School of Applied Engineering and Science; the team was able to fund the rest thanks to several dozen sponsors and suppliers.

The technology that the team developed is ripe for licensing, and after a recent demonstration, Drexel School of Law Dean Roger Dennis offered to handle the patent work. Johnson has been in talks with Specialized, an international cycle manufacturer out of the San Francisco Bay Area.

Source: Geoff Johnson, Evan Dvorak, Alpha Bike
Writer: Sue Spolan

Lollapalooza meets SXSW meets Burning Man, with a side order of life, liberty and the pursuit of happiness. In the first of many brainstorming sessions to shape the identity of the 250th anniversary of the signing of the Declaration of Independence, creative ideas were flying.

Celebrating the passage of time since 1776 is a big project, so Sam Katz is starting with plenty of lead time. Fifteen years, to be exact. The three-time mayoral hopeful has turned his ambitions toward creating a national extravaganza branded as USA250, based in Philadelphia but celebrating the whole country, with the world as an audience. The idea merges with Katz's work as a documentarian. His new 30-minute film Philadelphia: the Great Experiment, is the first installment in what Katz hopes will become a series about the 400 year history of the city. Part one covers 1865-76.

In short order, the idea sprung to life from three highly involved Philadelphians -- Greg Heller, Job Itzkowitz, and Andrew Hohns. Now with a 501c3 non-profit group dedicated to USA250, the group is holding a series of idea gathering sessions with folks who will likely be around in 15 years to see the idea to fruition.

At a conference room in a Center City high rise, about a dozen of the city's brightest and most outspoken gathered to explore Katz's concept. While it will not be possible to recreate the 1876 Centennial celebration that attracted an international audience to Philadelphia, the group hopes to capture some of the spectacle and pomp of that event. "We want to promote, advocate, conceptualize and collaborate in the lead up to July 4, 2026," says CEO Katz, asking those gathered to use social media and email for outreach and spreading the word.

Katz plans on asking hundreds of people for their opinions on the nature of the USA250 celebration, which will have its own website and Facebook page, and is already making an appearance as the hashtag #USA250 on twitter.

What would you suggest if you could design USA250? Would you concentrate on diversity, the arts, democracy, history, technology or a caravan that travels across the United States gathering stories? The field is wide open to suggestions, and it could be your idea that makes millions in tourism dollars. By the way, Katz says he isn't planning on running for office again. Anytime soon.

Source: Sam Katz, USA250
Writer: Sue Spolan

A new hybrid temporary and permanent public art installation has transformed an entire city block in the Mantua section of Philadelphia. A Place to Call Home, a project of the Philadelphia Mural Arts Program, is a multimedia presentation that culminates at 3828 Melon Street.
Over 200 people showed up for last week's dedication of A Place to Call Home, which addresses the specific issue of homeless youth.

While there are about a thousand children without a permanent address in the city, Mural Arts Executive Director Jane Golden says, "We don't think about these kids, hiding in plain sight. They experience tremendous problems when they're not able to feel a sense of security."

A Place to Call Home is actually divided into three parts: Pathway to The Art House is a series of small murals, executed by Shira Walinsky, adorning neighborhood walls, pointing to the 3800 block of Melon. That entire block has been transformed through a Community Mural by artists Ernel Martinez, Damon Reaves, and dozens of schoolchildren who painted house facades in a rainbow of colors. Finally, The Art House, located at 3828 Melon, is a site specific installation in which each room of a formerly abandoned house holds a different art work. In the front room, walls, table and chairs are adorned with thousands of words derived from youth stories.

Elisabeth Perez-Luna of WHYY created a sound mural for the house. "It was an eye opener for me," says Perez-Luna, who conducted 20 interviews with kids who live in what she terms a parallel world, invisible to many.

Guests are welcome to wander the premises and gaze upon the overgrown back yard from an open doorway in the kitchen. "I like the concept of each room of a house affecting the whole, each family member affecting the whole, and ultimately the whole house being affected by the outside world," says artist Shira Walinsky.

Free to the public, Art House Tours will be held on the afternoons of Friday June 24 and Saturday June 25. At the end of the exhibit, the Art House will be renovated for residential use.

Source: Jane Golden, Shira Walinsky, Mural Arts Program; Elisabeth Perez-Luna, WHYY
Writer: Sue Spolan

Eternity just got a little longer and a lot more powerful, thanks to a new Android app. West Laurel Hill Cemetery in Bala Cynwyd has launched an interactive cemetery guide designed to run on the Samsung Galaxy tablet. It's a pilot program designed by WebCemeteries, and the first of its kind in the country. West Laurel Hill and its cross-river predecessor Laurel Hill have always been ahead of the times. Back in the 1800s, founder John Jay Smith envisioned a rural burial ground, away from the city. Before Laurel Hill, the only option for burial was in a churchyard. In 1836 and in 1869, Smith built havens for the heavenly in Laurel Hill and West Laurel Hill, creating verdant spaces that attracted families out for a Sunday picnic. There was even a train that stopped directly at West Laurel Hill for just such visits.

The idea of creating a non-denominational park setting for the dead caught on like wildfire in the 19th century. And then cemeteries pretty much remained the same. The great majority of memorial parks still do business on paper. West Laurel Hill has broken new ground in other ways, creating a scattering garden for loved ones' ashes, a green burial section, and a soon to be opened Jewish section. "We're proud of the fact that West Laurel Hill embraces new trends," says Deborah Cassidy, the cemetery's Marketing Manager. Working with WebCemeteries of Virginville, Berks County, on the mobile app, visitors can access photos, video, text and other information graveside. There is a built in GPS to keep you on track. Additionally, says Cassidy, the app will increase efficiency internally, allowing the office to go paperless.

There are a lot of famous Philadelphians buried at West Laurel Hill. So far, says Cassidy, about 25 of the cemetery's permanent residents are featured on the app. Videos were produced by Gillian Hurt of GH Video Communications, a Bala Cynwyd based production company. Preview some of Hurt's West Laurel Hill videos on architect Horace Trumbauer, hat magnate John B. Stetson, and Dr. John Thompson Dorrance of Campbell's Soup.

For now, visitors to the cemetery can check out one of six tablets running the app; Cassidy says plans are underway to release the smartphone tour as a paid app to the general public in the next six months.

Source: Deborah Cassidy, West Laurel Hill Cemetery
Writer: Sue Spolan