design : Innovation + Job News

When software developer Andrew Kortina was living in New York, friend and former University of Pennsylvania roommate Iqram Magdon-Ismail often visited him. But when Magdon-Ismail forgot his wallet one weekend, he borrowed a few bucks from Kortina. Magdon-Ismail promptly repaid using a check but with normal banking delays, it took Kortina a week to get his money back. That's when the pair decided there had to be a better way.

They created Venmo, a bill-pay service where users can link a credit card or bank account to make instant payments to friends from the comfort of their mobile device. The service is free and, Kortina says, it will remain free. The company will charge merchants--like several coffee shops in Philadelphia and restaurants in New York--to accept the service. Founded in 2009, Venmo has already put its founders in Inc. Magazine's 30 Under 30. But its creators admit it's still a work in progress, adding features and refining the platform for iPhone and Android markets. The company looks to add three new positions in the next six months to help make Venmo a household name.

"We are always looking to make the site work better," says Kortina. "Any time we meet someone who is really smart and excited about Venmo, we want to hire them."

More than just a bill-pay service, Kortina and Magdon-Ismail see Venmo as a social network; a way to show friends where you have been and what you've been up to. By targeting merchants instead of consumers, Venmo hopes to increase publicity both for their service and for the merchants who use it through Facebook and Twitter connectivity. Forgetting your wallet has never been so much fun.

"We encourage users to make their payments public," says Kortina. "Most of the time, when you are exchanging money with a friend, you are doing something fun like going to a bar or restaurant, going on a ski trip, going to a baseball game, usually something your friends might want to know about."

Source: Andrew Kortina, Venmo
Writer: John Steele

It's a CEO's worst nightmare: your company's most valuable data suddenly disappears. Former Attorney General John Ashcroft sounded the alarm in 2004, when he estimated that intellectual property theft accounted for losses of $250 billion a year. Numerous case studies from Coca-Cola and Forbes have shown the effects as well. From trade secrets to client lists, document security may feel like paranoia but that is no consolation when it happens to you.

Center City cyber security designers DDC (formerly Document Depository Corp) created RADAR, a full-service critical data management system that recently added two new features. The first is a contract tracker that allows companies to share contracts and get digital signatures remotely. The second is a secured online chat room with document-sharing capabilities that DDC calls a Virtual Data Room. With these new products, DDC goes beyond just document sharing solutions to the protection of a company's most critical documents. 

"Most companies store data in filing cabinets, on CD's in e-mail so pulling that all together is a very painful process," says DDC Executive Vice President of Business Development Cristina Greysman. "Not to mention, the fact that, what if your CFO who has all that data stored on their laptop gets hit by a beer truck? What then? Can you get to all that data and if not, how much will it cost to recover it?"

As the company transitions from document sharing to a more security-focused firm, it has drawn private funding for recent additions like the Silicon Valley facility it opened in August or the European facility opened in Dublin, Ireland in September. As the rollout continues for RADAR, DDC will be adding staff as it tries to expand marketing efforts and online product offerings.

"We want to build out our customer support staff," says Greysman of new hires. "We will do consulting with clients to help them determine best practices for putting information into RADAR. It is possible that we will hire some additional sales staff as well."

Source: Cristina Greysman, DDC
Writer: John Steele

From mud thatch to clay tile, roofing materials are about as varied as the houses underneath them. But with a $1 million grant from the U.S. Department of Energy, St. Joseph's University students will test the limits of green roofing materials, trying out everything from gravel to plastic-based fabric to recycled sneaker rubber. By building an expansive green roof on the deck of the University's Science Center, St. Joes associate dean of Natural Science, Math and Computer Science Mike McCann will monitor the drainage of four different green roof sections to see which performs best.

"A big goal with the green roof project is public dissemination," says McCann. "What we want to do is be able to tell anyone who is looking to do a green roof in this area of the country 'here is some performance data that might help guide your design.' "

This grant will also fund a study of switchgrass cultivation. Widely thought to be an excellent source of biofuels, switchgrass growth may be impacted by climate change. Through university study and field research at National Science Foundation Long Term Ecological Research site Konza Prairie, near Manhattan, Kan. students will examine the effects of changes in precipitation, temperature, and carbon dioxide on the growth of switchgrass to see if it may one day become a sustainable fuel source. McCann and the St. Joe's brass hope these projects will help formally establish their proposed Institute for Environmental Stewardship.

"We expect development communities to be very interested as well as people looking at global climate change impacts," says McCann. "But this grant is going to support undergraduate and graduate students engaged in these projects. We are not doing this to train switchgrass researchers. We are doing this to train sustainable researchers to do all sorts of jobs."

Source: Mike McCann, St. Joseph's University
Writer: John Steele

When most people strap on a helmet and hit the road on a bike, they are probably not thinking about carbon tonnage or sustainable energy credits. But with each pedal push, cyclists are putting a dent in Philadelphia's carbon footprint. And University City bike sharing consultants CityRyde want you to know how much your morning ride is effecting the planet.

Creating a personalized version of the carbon metering software they have in city-wide bike sharing programs from Paris to Portland, CityRyde introduced a new mobile application this week helping bikers and walkers monitor their carbon savings and see how much their car is polluting.  The company is beta testing on Android phones with hopes to expand to Blackberry and iPhone in the next month and is working on adding public transit to the application.

Twenty-five percent of the world's carbon emissions come from daily transportation.

"Knowledge is really power," says CityRyde CEO Tim Ericson. "I don't think anyone really understands the impact of their daily activities."

Through corporate partnerships, Ericson and his team hope to offer incentives for people to reduce their carbon emissions. Using increasingly comprehensive mapping software, CityRyde can examine a user's location, route and rate of speed to determine what mode of transportation a rider is using to keep things honest, holding sustainable to a higher standard and making it worth your while in the process.

"A perfect example would be (all-natural foods maker) Cliff Bar or one of those type of companies offering product samples or other incentives in exchange for those carbon credits, essentially giving them a marketing piece and a PR piece combined into one package," says Ericson.

Source: Tim Ericson, CityRyde
Writer: John Steele 

Where can an interested Philadelphian go to see some of the most cleverly designed buildings in the world? According to the Society of American Registered Architects, the search could take you from China to Chestnut Street as the group honors various design achievements both local and abroad. But you might be better off seeing them all at once as its annual conference, like many of its award recipients, is being held right here in Philadelphia.

"This is a juried awards program so they are looking for something beyond the norm, they're looking for innovation, they're looking for cutting edge design," says organizer and jury chairman John Di Benedetto, who operates his own firm in Jenkintown. "And this year, many of the projects that received awards incorporated a sustainable design feature."

Hosted at the Society Hill Sheraton, the SARA conference boasts a litany of architectural events from a city tour of significant architectural projects to a President's Award Celebration Dinner featuring the Mummers and honoring International Award Winners Denise Scott Brown, Robert Venturi, and the late Louis Kahn of famous Manayunk firm Venturi, Scott Brown. The Philadelphia Jewish History Museum's renovation will also be honored.

"The current challenges in the profession are related to the economy so from a business standpoint, the society tries to serve it's members by seminars and education in terms of how to maintain a practice in a down economy," says Di Benedetto. "From a design standpoint, the current trend is for sustainable design and the society goes out of its way to create a venue for information and education in those areas. Like many other professional organizations, this is a venue to encourage advancements in the profession and in individual practices."

Source: John Di Benedetto, Society of American Registered Architects, Philadelphia Chapter
Writer: John Steele

It's one of life's great mysteries: you can travel to a thousand cities and eat at a hundred fancy restaurants and drink a dozen craft beers at each of the bars along the way. But a meal never tastes as good as one at your favorite neighborhood haunt. And according to Philadelphia's sustainability leaders, this phenomenon is not just good for your appetite, it can be good for your neighborhood and your city as well.

Based on a concept created by the William Penn Foundation, partners from the Sustainable Business Network, Azavea and NPower created Common Space, a new mapping platform that creates a network of neighborhood establishments within a certain walkable, bikeable or busable distance to help residents support local business.

"The really cool thing is, I can map my friend's common space as well as my own," says SBN Executive Director Leanne Krueger-Braneky. "So if I am leaving from my office in Center City and meeting my husband who is coming from our house in West Philadelphia, he could say he is going to bike for 15 minutes and I could say I was going to walk for 20 minutes and Common Space will map the area where we would be able to meet up and map local culture events and businesses in that field."

Partnering with tastemakers like UWISHUNU and Yelp, Common Space shows you the best spots in your transit area, allowing you the most sustainable way possible to hit your next favorite haunt. After their trial run, organizers hope to partner with citywide festivals and cultural events like LiveArts and Philly Beer Week.

"Sustainability was one of the values William Penn outlined, which is why they wanted to partner with us," Krueger-Braneky says. "Because the application does encourage walking, biking, and public transit, it's a way of showing what's going on in the city while encouraging alternative transit."

Source: Leanne Krueger-Braneky, SBN
Writer: John Steele

From the LOVE statue to the Mural Arts Program to Market Street's massive Clothespin, Philadelphia has its share of big, urban art projects. But there is more to creating the next big movement in urban arts than making the largest painting or sculpture. So the John S. and James L. Knight Foundation launched the Knight Arts Challenge, a search looking for urban projects to change the artistic landscape of American cities for the better. Started in Miami, Knight Arts brings it's challenge to Philadelphia this fall.

"We are coming to Philadelphia and it would be presumptuous of us to say that we know just what you need in the arts," says Knight Arts VP Dennis Scholl. "So instead of saying that, we're saying we don't know what Philadelphia's next art idea is and we need you to tell us. It's not about large institutions only getting grants, people who have been in the arts forever only getting grants. It's open to everybody in the community."

After three successful years in Miami, the Knight Arts Challenge has spawned poetry collectives and arts education centers and jazz festivals. Philadelphia's challenge, a three-year, $9 million initiative, will provide new funding for established arts institutions, independent artists, businesses, service organizations and anyone else with a great idea and a plan to execute it. The challenge kicks off October 5 with a cocktail reception, where interested artists can find out how they can contribute to Philadelphia's artistic future.

"Philadelphia has two important things going for it: it has incredible, world-class cultural assets," says Scholl. "But in addition to that, Philadelphia has an incredibly hot, steadily rising art scene, with collectives and up-and-coming performance arts groups. And that is really why we were drawn to Philadelphia, because it's kinda happening, frankly."

Source: Dennis Scholl, Knight Arts
Writer: John Steele

Philadelphians know SEPTA's Market-Frankford El as the Blue Line. But a new pilot program, which stores leftover power from the subway's regenerative braking system in a massive battery, would make the Blue Line a little greener, and provide SEPTA some much-needed capital.

Earlier this month, SEPTA and Conshohocken smart-grid firm Viridity Energy announced receipt of $900,000 from the Pennsylvania Energy Development Authority to install a massive storage battery--about the size of a cement truck--at SEPTA's Kensington electrical substation. The current regenerative braking system transmits electricity, collected as trains enter stations, to other electric vehicles. But if no other vehicles are in range, the electricity is lost. The battery, capable of storing up to a megawatt of electricity, would siphon energy to be resold to the power grid. Viridity estimates that this one battery will generate $500,000 a year in clean, green profit. SEPTA has already applied for new funding to install these battery systems at all 33 substations across their service area.

"With this technology, SEPTA can be very strategic with their power; when they are using it, when they are storing it and when they are selling it back into the grid," says Viridity Director of Business Development Laurie Actman. "At peak periods, the grid is willing to pay premium prices for sources of reliable load."

Since 2008, SEPTA has struggled to execute capital improvements to its transit infrastructure. Most recently, a proposed switch to SmartCards has drawn scrutiny from city media and transit bloggers. When Governor Ed Rendell made a play to turn state thoroughfare I-80 into a federal toll road, he promised a chunk of the resulting revenue to SEPTA. Since Rendell's proposal was defeated, SEPTA has been looking for other ways to fund improvements, from fare hikes to advertising on the sides of trains. The battery system technology could be the answer they have been looking for that will finally bring the Philadelphia subway into the 21st century.

"As we all know, SEPTA has always had a constrained budget and not enough money to invest in its infrastructure," says Actman. "For so long, SEPTA's infrastructure, that was built nearly a century ago, has been a liability. We are turning that into an opportunity."

Source: Laurie Actman, Viridity Energy
Writer: John Steele

If you're interested in innovation and job news from throughout Pennsylvania, do yourself a favor and check out our sister publication called Keystone Edge. Keystone Edge covers Innovation and Job News from Erie to Easton in its weekly online magazine, which publishes each Thursday and is also available via free subscription here.