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Why everyone loves CloudMine's backend solution for mobile apps


CloudMine is the developer's developer. The DreamIt Ventures backed company was the buzz of Philadelphia Startup Weekend. The fledgling company used the event as a platform to officially launch in open beta, providing the underlying structure for several mobile apps that were created during the 54 hour marathon. CloudMine's goal is to take care of backend programming for mobile apps so you don't have to. Their tagline is "The mobile developers' backend-as-a-service-done-right company."
 
Here's an analogy. When you get into a car for the first time, you have to figure out where the turn signal and lights are. Some manufacturers have standardized their design so these basic controls are always in the same spot. That's what CloudMine is doing for mobile apps. "The majority of what mobile developers need is the same," explains engineer Ilya Braude, one third of the CloudMine trio, which also includes engineer Marc Weil and Brendan McCorkle, who describes himself as the suit.
 
"We're doing a ton of extra work to make it plug and play for you," says Weil, who toys with the term productization to define CloudMine's server side operations function.  While CloudMine counts among its competitors StackMob, Kinvey and Parse, Weil points out that CloudMine is the first to launch in open beta, and one of the leanest in terms of initial investment.  The national blog TechCrunch gave big props to CloudMine's launch in a recent post, which subsequently increased customers from 50 to 380 in about 48 hours. There are now 410 customers on board.
 
CloudMine is free while in beta, and once billing begins, will make money with each API call, or single server request. While individual requests can cost as little as $0.0001, eight million of those add up to some serious money. CloudMine, which uses Amazon Web Services for cloud computing, is a disruptive technology. While there will still be need for front end developers to make mobile apps pretty, CloudMine aims to do the under the hood work, handling server maintenance and other tiresome tasks. Weil also points out that CloudMine is designed so that front end developers are not locked into any specific way of designing apps, adding and changing features easily.
 
The company is actively looking for first found funding, and is pitching both locally and nationally. Also on the agenda in the near future is team expansion, and has just added intern Tess Rinearson. CloudMine is operating out of DreamIt offices at the University City Science Center.

Source: Marc Weil, Ilya Braude, Brendan McCorkle, CloudMine
Writer: Sue Spolan
 
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