neighborhood innovation : Development News

If you've already whiled away a pleasant evening or three this summer at the pop-up Spruce Street Harbor Park but haven't yet stopped by the reimagined Eakins Oval at the center of the Benjamin Franklin Parkway, you'll want to consider making room in your schedule for a visit.
 
Officially dubbed The Oval, the temporary eight-acre public space sits directly in front of the Philadelphia Museum of Art. It popped up last summer, and following a number of spring and fall events, celebrated its seasonal return to the Parkway in mid-July.
 
For the next four weeks (through August 17) the color-saturated urban play space will be home to a huge schedule of free events, activities and community programming. There will be fitness boot camps and yoga classes; Quizzo contests and film screenings; Tai Chi lessons and DJ nights. And along with a monster-sized chess board, a ping-pong table and a mini-golf course (all free!), The Oval also features a rotating cast of food trucks and a beer garden built from reclaimed construction materials.    
 
The Oval's "has been very, very successful," says Colleen Campbell of the Fairmount Park Conservancy. "It's been tremendously well-received."
 
And although last summer's beach theme was popular with park-goers, this year the design is different. Local artist Candy Coated was commissioned by the Association for Public Art to transform The Oval into a whimsical space with a magic carpet motif.

"It's very fanciful, and it's very bright," explains Campbell. "Aside from our programming, it's just a fun piece of art to interact with."

The Oval is open 11 a.m. - 10 p.m. Wednesday - Friday; noon - 7 p.m. Saturday and Sunday.

Source: Colleen Campbell, Fairmount Park Conservancy
Writer: Dan Eldridge

Flying Kite has spilled a decent amount of (virtual) ink in the last few months on the various issues surrounding the future of one of South Philadelphia's most important thoroughfares, Washington Avenue. But a recent Pennsport community meeting to discuss a proposed mini-business complex has us wondering why the wide and tree-lined Moyamensing Avenue hasn't been part of that conversation as well. (Moyamensing runs at an angle from Christian Street down to Snyder Avenue.) 
 
"There's plenty of housing in the neighborhood, but there really aren't that many amenities," says architect Alex Duller of FUSA Designs. Duller, along with Brandon Fox of MSCretail, hopes to change that. The pair presented plans at the aforementioned meeting for a small commercial complex of seven businesses on the corner of Moyamensing and Moore Streets.
 
According to Duller, talks are already underway with the owners of a coffee shop, a yoga studio, a specialty food grocer and an ice cream parlor. Duller and Fox also hope to bring in a restaurant, but for the time being, only one local business owner -- Sean Mellody of Mellody Brewing -- has signed a letter of intent.
 
Mellody hopes to offer limited onsite sales and open a tasting room inside the brewery. But, as Duller explains, none of the development plans can move forward unless the complex's buildings -- currently zoned for single-family residential use -- are rezoned as mixed commercial structures.
 
"Right now, no one's willing to sign a letter of intent based on the fact that [the space] is still zoned for single-family," he says.
 
Duller and Fox will present their plan to the Zoning Board of Adjustment at the end of July. If the re-zoning passes, groundbreaking could commence as early as spring 2015.
 
Writer: Dan Eldridge
Source:  Alex Duller, FUSA Designs

At the intersection of Fitzwater Street and Grays Ferry Avenue in Graduate Hospital, a 125-year-old former Catholic chapel has been adapted into 30 loft-style homes and eight apartments. They are now leasing.
 
Known as Sanctuary Lofts -- and most recently occupied by the congregation of St. Matthew Baptist Church -- the structure was one of 20 Philadelphia sites that appeared on the 2011 list of endangered historical properties released by Save Our Sites, an urban preservationist group. At the time, the church's congregation feared the building would be demolished to make way for housing if it were sold.  
 
Instead, the site was purchased by Barzilay Development, a local firm specializing in the adaptive reuse of old buildings. According to Alon Barzilay, the firm's founder and CEO (and son of former Toll Brothers president and COO Zvi Barzilay), the renovated loft spaces will be rich in intricately preserved details such as exposed marble and salvaged hardwood floors. Even some of the church's pews are being repurposed.
 
"I basically give people historic buildings, but with contemporary features," say Barzilay, describing his adaptive construction philosophy, "from granite countertops to stainless steel appliances to European cabinetry."     
 
Rents start at around $1,200 for a one-bedroom loft. Many of the project's most impressive features can be seen simply by viewing the church's exterior. A 128-foot granite clock tower is the jewel of the building -- it earned its 15 minutes of fame after appearing in director M. Night Shyamalan's The Sixth Sense. Also impressive are the church's stained-glass windows and its distinctive red door; an outdoor garden courtyard with church pew seating will be completed soon.
 
A model unit is currently available for viewing; visit sanctuary-lofts.com for photos and to read about the church's history.
 
Writer: Dan Eldridge
Source: Alon Barzilay, Barzilay Development
 

If you've ever been brave enough to undertake a shopping excursion at the South Philly Walmart Supercenter on a weekend, there's a decent chance you ended up parking your car way out in the far-eastern hinterlands of the lot, right next to the Delaware River.

Assuming you took a minute to soak up your surroundings, you may have noticed a concrete pier jutting into the Delaware, overgrown with weeds and protected by a fence topped with razor wire and sporting a "No Trespassing" sign. That's Pier 68, and it certainly doesn't look like much today.
 
But come this time next year, following a $1.7 million facelift by Studio Bryan Hanes, not only will it have become the new southern trailhead for the Central Delaware Trail, it will have been transformed into a feature-rich pier park boasting amenities ranging from a tree-shaded picnic grove to an angled lawn designed for sunbathing to a water-side walk suitable for fishing.   
 
On June 26, the Delaware River Waterfront Corporation (DWRC) publically unveiled the pier park's design at a press conference attended by Mayor Michael Nutter, Councilman Mark Squilla and other local leaders.

"This is about getting to the waterfront," says Deputy Mayor for Commerce and Economic Development Alan Greenberger, who pointed out that Pier 68 will merely be the latest in what is becoming a string of pier parks along the Delaware. "And this pier," he adds, "has got a very special character."
 
Along with an entrance deck, a grove of trees and a selection of native aquatic plants, the park's highlight will be a 4.5-foot cut in the pier's surface that will allow the tidal activity of the Delaware to be viewed up-close. Visitors will cross the cut atop a road-and-cable bridge.
 
For development updates, visit the DRWC's Pier 68 website. 

Writer: Dan Eldridge
Source: Michael Greenlee, Delaware River Waterfront Corporation

Following two years of fundraising, brainstorming and community meetings, Drexel University is celebrating the grand opening of its Dornsife Center for Neighborhood Partnerships. On June 12, the school cut the ribbon on the 1.3 acre site.
 
The genesis of the three-building complex -- located at 35th and Spring Garden Streets -- was a $10 million donation from Dana and David Dornsife, an active philanthropist couple. (Dana is a Drexel alum.)

According to Lucy Kerman, the school's vice provost of university and community partnership, university extension centers -- in which the collective expertise of a school is used to solve problems and otherwise assist the local community -- have a rich history dating back to the late-19th century. The Dornsife Center has the potential to become "a place where every single college and school [at Drexel] could be engaged with the community in shared problemsolving," she says.
 
Programming has already begun. Drexel’s law school students, for example, have been fulfilling their pro bono requirements by offering free legal services at the Dornsife Center. And, as Kerman points out, "We've got folks in English who could be running a writers house. We have folks in engineering who might do weatherization. We have a wonderful set of health sciences programs, and we could be doing screenings."
 
In the meantime, a community advisory council that was formed prior to the site’s renovation is continuing to meet monthly; its input will play a role in the programs and services offered in the future.
 
"[At Drexel], there are lots of different kinds of expertise," explains Kerman. "Working together with community partners, we feel that we have an opportunity to do something really special."

Writer: Dan Eldridge
Source: Lucy Kerman, Drexel University
 

For the third time in five years, the Philadelphia Industrial Development Corporation (PIDC) has been awarded a multimillion-dollar allocation in New Markets Tax Credits (NMTC) from the U.S Treasury Department’s Community Development Financial Institutions (CDFI) Fund.

PIDC received a total of $110 million in NMTC allocations in 2009 and 2012; the latest award will add an extra $38 million to the organization’s coffers.
 
Created by Congress in late 2000, the goal of the NMTC program is to bring private investment dollars to low-income and distressed neighborhoods by providing developers with federal tax credits. The application process is competitive -- only 87 organizations received allocations from the most recent round, which totaled $3.5 billion in NMTC awards.  
 
Ultimately, the hope is that the allocations will stimulate a level of private investment even greater than the initial credit. Here in Philadelphia, that goal is being met. A total of $239 million in private sector investment resulted from the $110 million previously allocated via PIDC. And that’s to say nothing of the 950 jobs created thanks to those projects.
 
The mixed-use Oxford Mills apartment-and-office facility in Fishtown, for instance -- which was the subject of a 2013 New York Times feature -- was a recipient of PIDC’s previous allocations. So too was the NewCourtland LIFE Center, a senior health and wellness center that sits on a long-vacant former brownfield site.
 
As for what will come of PIDC’s 2013 award, Marketing and Communications Director Jessica Calter says it’s a bit too early to tell.

"We do have a pipeline of projects to utilize our $38 million allocation," she says. "But at this point I can’t talk about any specifics."

Writer: Dan Eldridge
Source: Jessica Calter, PIDC

In a city that has gone from fine-dining desert to a veritable foodie paradise in the space of a decade, building a gourmet café chain that captures the interest of the city is anything but easy.
 
And yet that's exactly what brothers Anthony and Damon Mascieri are accomplishing with Plenty Café, their quick-service sandwiches-and-coffee cafe known for its use of natural, organic and local ingredients. The majority of the menu is inspired by the brothers' international travels.  
 
After opening the original Plenty Café on East Passyunk in 2012, and then following up with a bi-level Rittenhouse Square location soon after, the Mascieris have announced the launch of a third location. Due to open in summer 2015 at South Fifth and Monroe Streets in Queen Village, the new café will feature a specialty coffee bar and rotating menu.
 
The Mascieris have made a habit of purchasing each of the buildings in which their cafes reside and then developing residential real estate on the floors above. The Queen Village location will feature nine luxury apartments that Damon's firm, Mascieri Group, will put on the market around the same time the café opens its doors.     
 
"This location is definitely going to be the biggest of the three," says Anthony. "And being that it's on a corner [lot], we're really going to take advantage of all the window space. We'll do really extensive outdoor seating, and add a lot of greenery and other things to make it a really attractive destination for lunch."     
 
Writer: Dan Eldridge
Sources: Anthony and Damon Mascieri, Plenty Café 
 

Persistence pays dividends -- at least that's the story of the Kensington Community Food Co-op (KCFC).

After searching for a location in the Kensington area for more than two years, the site-selection committee of the soon-to-be-built member-owned grocery store has announced an end to its quest.
 
The market will take root at the corner of Frankford and East Lehigh Avenues in East Kensington, on the site of the shuttered O'Reilly's Pub at 2672 Coral Street.  
 
According to KCFC president Lena Helen, it was the husband-and-wife team of Mike and Sue Wade -- two neighborhood investors who've since become co-op members -- who came to KCFC's aid after hearing of its inability to secure a site.

Not only did the Wades purchase the former O'Reilly's Pub and agree to lease the building at a low rate to the co-op, the Wades also included an option for co-op members to purchase the site at a future date.  
 
More exciting still is the news that the co-op has secured a license to serve beer on-site. A small in-store café offering food, beer and other non-alcoholic beverages will be included in the plans, say Helen. Take-away beer will also be sold.   
 
To learn more about becoming a co-op member -- all members will be have ownership in the store and access to the co-op's members-only discount -- visit the KCFC website.  
 
Writer: Dan Eldridge
Source: Lena Helen, Kensington Community Food Co-op
 

It would be exciting enough to learn that the Eraserhood (a.k.a. Callowhill) finally has more than one independent coffee shop. But at the new Vice Coffee, Tattoos & Books, which quietly opened its doors at 1031 Spring Garden Street on February 7, customers can order up a permanent piece of body art with their half-caff quad-shot soy latte.
 
According to Vice co-owner Charlie Collazo, who also operates a nearby craft-beer pub called The Institute Bar, it was the decade he spent as a Home Depot manager that inspired the shop.

"Big-box retail is all about selection and variety," he explains. "There's a diversity of things you're able to offer the customer, so you're not relying on one source of income."
 
The neighborhood's slow-but-steady gentrification was also a motivating factor -- along with the fact that the area is low on boutique coffee. Vice is grinding beans from One Village Coffee and offering pastries from LeBus Bakery, along with a light menu of soups and sandwiches.  
 
And as for the tattoos?

"It's just an idea I had that I thought would be really cool," says Collazo. "To do a really nice, specialty tattoo studio...in a welcoming environment where you come in and you feel comfortable."  
 
It took Collazo three months to receive the approvals necessary to offer tattoos. But, because the shop offers a higher-than-average wage split to its artists, Vice is already staffed with tattooists adept at everything from portraiture and fine-line styles to old-school flash pieces.  
 
To further diversify, the shop also offers a book lending library featuring over 1,000 titles, heavy in sci-fi paperbacks and (of course) pictoral tattoo tomes. Customers can borrow books for up to three weeks at a time.

Writer: Dan Eldridge
Source: Charlie Collazo, Vice Coffee, Tattoos & Books
 

From its perch on the corner of Broad Street and Fairmount Avenue in North Philly, the ten-story Divine Lorraine -- currently crumbling, nearly in ruins -- has been watching over Philadelphia for 120 years.
 
Recently, the latest chapter in the life of this gorgeous relic was made public: A New Jersey-based real estate mogul with an impressive record of rescuing stalled development projects has agreed to lend just over $31 million to the building's current owner, Eric Blumenfeld, who purchased the building in late 2012 but underestimated renovation costs. So, after sitting empty for the past 15 years, a bit of optimism is in the air.    
 
"It seems my entire career, I came in to finish things other people couldn't get done," says Billy Procida, the lender who's now working with Blumenfeld on the building's renovation. The Lorraine may become a high-end apartment building, Procida says, or perhaps a hotel.
 
Either option will include 21,000 square feet of commercial space -- likely a mix of restaurants, lounges and retail, according to Procida, who feels that a highly visible boutique hotel could turn the neighborhood's fortunes around almost immediately. "I've just got to see if we can find an operator who can move fast enough," he adds.  
 
Procida and Blumenfeld are also exploring a 50-50 option for the building -- turning half of it into apartments and the other half into a hotel. But when it comes to the Lorraine's crucial status in North Philly, Procida has few doubts.

"If this building was finished, that neighborhood would be on fire right now," he says. "The one thing holding that neighborhood back is that building. It's that simple."

Writer: Dan Eldridge
Source: Billy Procida, Procida Funding & Advisors
 

Way back in April 2011, Flying Kite brought you the story of Manayunk's Venice Island -- which sits between the Manayunk Canal and the Schuylkill River -- and its nearly ruined Venice Island Recreation Center.

At the time, the rec center was preparing to undergo a $45 million rehab that would include athletic fields, a park, a small spray pool, a multi-use building and a 250-seat performing arts center. The Philadelphia Water Department (PWD) helped arrange the capital funds as a compromise after announcing that an EPA-mandated sewage overflow tank was being constructed in the area.
 
Some three years later -- and eight years after the project's planning and preparation stage first kicked off -- Manayunk's community development organizations are finally ready to announce the upcoming grand opening of what has been dubbed the Lower Venice Island Park and Performance Center.
 
"What's really interesting about the site is that it's in the center of a lot of options for outdoor recreation," says Kay Sykora of Destination Schuylkill River, adding that in conjunction with the ribbon-cutting ceremony for the park and performance center (which will probably happen sometime in September), an outdoor recreation event called Play Manayunk will be hosted for the general public.
 
The "adventure for city dwellers" organization known as Discover Outdoors will be on hand during Play Manayunk, and opportunities for both kayaking and dragon boating should be on offer, according to Sykora, who also hopes to make bicycles available for those who'd like to ride on the Schuylkill River Trail. A geocaching event is also being scheduled, along with an attempt at earning a Guinness World Records entry, possibly by way of a sit-up competition.
 
A concrete date for both Play Manayunk and the Venice Island ribbon cutting ceremony should be available come mid-summer; stay tuned to Flying Kite for more details.     

Writer: Dan Eldridge
Source: Kay Sykora, Destination Schuylkill River
 

As part of its increasingly ambitious master plan for the Central Delaware, the Delaware River Waterfront Corporation (DRWC) has announced its latest seasonal project.
 
Dubbed a "summer waterfront installation," the Spruce Street Harbor Park at Penn's Landing Marina will be a two-month-long landscaping and programming pop-up project that will temporarily transform the space into an outdoor oasis.
 
Scheduled to run June 27 through August 31, the installation will feature a boardwalk, an urban beach, fountains, misting areas, a pop-up restaurant and bar, and, perhaps most exciting of all, "a series of floating barges complete with lily pad water gardens," according to a release, "and nets that will suspend visitors over the water."
 
According to DRWC's Jodie Milkman, the Spruce Street Harbor Park was developed as an expansion of the group's most recent seasonal installation, Waterfront Winterfest, which brought a pop-up beer garden and fire pits to the Blue Cross RiverRink last winter. The Winterfest installation was wildly successful -- despite being closed for a record 13 days due to inclement weather, the rink's attendance numbers were still 30 percent higher than last year's.   
 
A $300,000 grant from ArtPlace America, which offers grants to civic organizations and cities to activate public spaces through art, provided a portion of the funds for both installations; according to Milkman, DRWC will match those funds.   
 
And what will happen to the fountains and floating barges once the season comes to an end? There are no guarantees just yet, but Milkman says conversations about repeating both installations are already underway.  

Writer: Dan Eldridge
Source: Jodie Milkman, DRWC
 

For just over a decade now, Sarah McEneaney and John Struble, an artist and furniture-maker respectively, have been campaigning to transform North Philly's old Reading Viaduct into a stunning elevated park.

Their inspiration -- like that of so many other urban rail-to-park projects that have popped up across the country -- was the celebrated rehabilition of the High Line in Manhattan.
 
And while McEneaney and Struble had been specifically focused on developing the quarter-mile section of rail that curves through the Loft District east of Broad, they've since teamed up with another pro-rail park group -- originally known as Viaduct Green, and now referred to as Friends of the Rail Park -- who've had their eyes on the railroad's entire three-mile stretch since 2010.
 
According to McEneaney, the two organizations are now collectively known as Friends of the Rail Park. And thanks to their years-long fundraising and grassroots letter-writing efforts -- along with donations from the William Penn Foundation and Poor Richard's Charitable Trust -- the first phase of the railway's development (the aforementioned quarter-mile spur east of Broad) is inching closer to groundbreaking. McEneaney expects the shovels to hit dirt in 2015.

Following phase one's completion, the group plans to shift its focus to the railway's west-of-Broad section.

In the meantime, Friends of the Rail Park are still actively raising funds for the project's capital costs and maintenance. After the spur's completion, the organization will transpose into a voluntary friends group responsible for the park's upkeep. Center City District will be managing the construction of the elevated Rail Park, which will then fall under the purview of the Fairmount Park Commission.
 
To donate to the cause or view a mini-documentary on the Rail Park produced by Good Motion Project, visit therailpark.org.

Writer: Dan Eldridge
Source: Sarah McEneaney, Friends of the Rail Park
 

When Green Aisle Grocery, a beloved local purveyor of organic and artisanal foodstuffs, first opened for business on East Passyunk Avenue in 2009, there were few signs that the micro-sized shop would go on to win accolades from the likes of Food & Wine and The New York Times. Indeed, in 2012, Philadelphia magazine named Green Aisle the city's best gourmet market.
 
Now fans of the grocery's farm-fresh dairy and meat products -- and its dozens of other odd and obscure edibles (Sri Lankan cinnamon sticks, anyone?) -- have another reason to celebrate. In mere weeks, a second and significantly larger Green Aisle location will hang its shingle at 2241 Grays Ferry Avenue in Graduate Hospital.
 
The ground-floor storefront will be roughly five times the size of Green Aisle's 260-square-foot South Philly shop, says co-owner Andrew Erace, who runs the business with his brother Adam, a local food writer. Even better, Little Baby's Ice Cream will be serving eight different flavors of locally-made deliciousness from a dedicated counter.
 
According to Andrew, the idea for Green Aisle's second location partially resulted from a desire to serve a neighborhood without access to the sorts of specialty items the store carries. And, thanks to the swift growth of a product line the brothers launched in 2012 which includes items like organic nut butter and infused honey, they also needed more space.

"It got to the point where in order for us to grow as a business, we really needed to have our own [location] with a kitchen," explains Andrew.   
 
The Erace brothers will also be taking advantage of that new kitchen to offer simple, grab-and-go prepared foods such as parfaits and lettuce-based salads. If all goes well, the store could open as early as May 1.      
 
Source: Andrew Erace, Green Aisle Grocery
Writer: Dan Eldridge
 

If you need a sign that Philly's retail infrastructure is getting back on track, look no further than the stretch of Germantown Avenue that runs through the northwestern neighborhood of Chestnut Hill.

In early April, the Chestnut Hill Business Association (CHBA) announced that five new shops have either recently opened on the avenue or will soon, while a sixth shop has moved into a larger location "to accommodate its rapid expansion," according to a release.
 
The avenue's latest addition, the children's boutique Villavillekula (the name is a Pippi Longstocking reference), celebrated its arrival with an opening reception at the end of March. The Chocolate Hill Candy & Fudge Shop, meanwhile, opened in December and has already proven popular with kids and grownups alike.
 
Also new for the toddler set is a youngsters-only version of the popular Greene Street consignment chain. Known as Greene Street Kids, it'll open sometime this month, as will Greenology, a gardening and organic lifestyle store across from the Chestnut Hill Hotel. Newly launched inside the hotel is Paris Bistro & Jazz Café, the third offering from Chef Al Paris, who also runs the acclaimed Heirloom and Green Soul eateries in the neighborhood. 
 
According to CHBA Executive Director Martha Sharkey, the growth of the neighborhood's retail scene owes a large debt to the organization's retail recruitment program, which launched four years ago. The neighborhood has welcomed 15 new shops and eight new restaurants in that time.  
 
"We are very lucky to have this program," says Sharkey. "For a downtown district, it's always challenging -- with malls, and with other places for people to shop -- to really create a vibrant, thriving community. The retail recruitment has really been essential to us."  
 
The retail recruiter position has recently become available; interested candidates can view the job description here.
 
Source: Martha Sharkey, Chestnut Hill Business Association
Writer: Dan Eldridge